Cashback Australia: A Scalable Cashback Platform Built by EnactSoft

Cashback Australia case study

Meet Cashback Australia

Cashback Australia is a leading cashback and rewards platform helping shoppers across Australia save money through exclusive deals and instant cashback offers. It connects 1,500+ partner brands and serves hundreds of thousands of users nationwide, making it one of the fastest-growing cashback platforms in the region.

To scale operations and improve automation, Cashback Australia partnered with EnactSoft to build a fully automated, multi-platform cashback website powered by CashbackOS. The system manages affiliate tracking, cashback verification, and user engagement through a single admin dashboard.

EnactSoft delivered a launch-ready solution in just 6 weeks, featuring automated payouts, bulk store imports, and cashback rate updates. The platform was later expanded with iOS, Android, and browser extensions, giving Cashback Australia a complete, mobile-ready ecosystem that automates cashback operations and scales affiliate revenue efficiently.

What Cashback Australia Needed

Cashback Australia came to us with a clear goal but a tight timeline. They wanted a cashback platform that could launch quickly, scale easily, and run with minimal manual intervention. Here’s what they needed:

Fast Launch: A ready-to-go cashback system within weeks.

Automation First: Automated payouts, bulk store imports, and cashback rate updates to cut down manual work.

Scalability: A platform flexible enough to adapt to evolving requirements.

Cross-Platform Reach: Website, iOS and Android apps, plus a browser extension for seamless user access.

Lean Operations: Back-office automation to reduce the need for extra staffing.

What We Did

Our partnership with Cashback Australia focused on delivering a launch-ready cashback platform within weeks, while ensuring scalability and automation for the long run. Here’s how we made it happen:

Deployed a Strong Cashback Platform
We started with CashbackOS to give the client a robust WordPress-based system. This allowed quick deployment, with all essential features prioritized for launch.

Automated Back-Office Operations
From bank-compatible payout processing to bulk store imports and cashback rate updates, we built automations to minimize manual work and keep operations lean.

Scaled Across Platforms
After the website launch, we developed mobile apps for iOS and Android, ensuring users had the same smooth experience on any device.

Added Browser Extension
To maximize user engagement, we built a customized browser extension, enabling cashback tracking and rewards directly within the user’s browsing journey.

Highlight: Automation

We designed the platform to minimize manual operations, giving Cashback Australia the ability to run lean during its early stages. By automating payouts, store imports, and cashback rate updates, the system reduced the need for extra staffing while ensuring accuracy and speed. This not only optimized back-office efficiency but also gave the client confidence to scale without operational bottlenecks.

The Development Journey Overview

Phase 1

Online Cashback Portal

We began with CashbackOS, creating a scalable online cashback website on WordPress. Essential features were prioritized for a quick launch, ensuring the client could go live within weeks.

Phase 2

Automation & Operations

To support lean operations, we automated key tasks—bank-compatible payouts, bulk store imports, and cashback rate updates—minimizing manual intervention.

Phase 3

Mobile App Development

With the website live, we built Android and iOS apps, ensuring users had seamless cashback access across devices with all web features included.

Phase 4

Browser Extension Launch

Next, we introduced a browser extension, tailored with client-specific interaction features, making cashback even more accessible during online shopping.

Phase 5

Continuous Enhancements

We continued to refine the platform with branding updates, cost-benefit improvements, and operational upgrades, while providing ongoing support and maintenance.

The Results

Here’s what we achieved together with Cashback Australia:

Launched in 6 Weeks: A fully functional cashback website went live within the client’s short launch window.

Automation at the Core: Automated payouts processed in bank-compatible formats, bulk imports of 1,500+ stores, and dynamic cashback rate updates — all without manual effort.

Lean Team, Big Impact: Operations scaled smoothly without the need to hire additional staff in the early stage.

Multi-Platform Ecosystem: Expanded reach with a website, 2 mobile apps (iOS & Android), and a browser extension serving 1000s of users.

Continuous Growth: Regular enhancements across branding, communication, and operations kept the platform evolving to meet new demands.

Client Satisfaction: Positive reviews across multiple platforms and renewed support year after year reflected the client’s confidence.

Create Your Own Cashback Website with Cashback OS

Cashback OS is one of our ready-to-use products by EnactSoft a complete cashback platform that helps businesses launch in weeks, automate operations, and expand confidently

Ready to Launch: Go live in just 4–6 weeks with a fully functional cashback platform.

Proven in Real Markets: Trusted by 350+ clients operating in 65+ countries worldwide.

Easy to Scale: Extend with 2 mobile apps (iOS & Android), browser extensions, and add new features as you grow.

Automation First: Automate up to 90% of manual tasks with built-in payouts, bulk store imports, and cashback rate updates.

Stop Scrolling. Start Scaling.

Let’s build your cashback platform — faster, smarter, and scalable.

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